The Dutch government's "employer brand" platform
As part of the public job board "werkvoornederland" (Working for the Netherlands), a new website presents the various public-sphere professions, but also the advantages of working for the Dutch government. The emphasis is placed on compensation, work flexibility and opportunities for career development. The combination of these three elements is the primary motivation for Dutch applicants.
« By providing the conditions for you to continue to evolve, the state wants to be first and foremost a responsible employer »
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